《國際零售與分銷管理雜志》(IJRDM)關(guān)注全球零售和分銷領(lǐng)域具有戰(zhàn)略意義的問題，為學(xué)術(shù)界、商界、咨詢和管理領(lǐng)域的研究人員提供了一個論壇。競爭激烈的零售業(yè)正面臨壓力，必須提供有效的服務(wù)，以保持其市場份額。隨著消費者對服務(wù)和供應(yīng)水平的要求提高，他們同時也受到了其他選擇的吸引，比如郵購和城外購物。《國際零售與分銷管理雜志》提供了生產(chǎn)和消費者之間的聯(lián)系，通過了解他們之間的關(guān)系，它允許零售人員研究其他組織的經(jīng)營實踐，并比較方法

The International Journal of Retail & Distribution Management (IJRDM) focuses on issues of strategic significance in retailing and distribution worldwide and provides a forum for researchers in academia, business, consultancy and management.The competitive retail sector is under pressure to provide efficient services to hold its share of the market. As consumers demand higher levels of service and supply, they are simultaneously wooed by other alternatives like mail order and out of-town-shopping. The International Journal of Retail & Distribution Management provides a link between production and consumer, and by understanding their relationship it allows retail personnel to study operations practice in other organizations, and to compare methodologies