《旅游目的地營銷與管理雜志》(JDMM)的目標(biāo)是成為研究旅游目的地的領(lǐng)先國際期刊，提供對旅游目的地營銷和管理的所有方面的批判性理解，因?yàn)樗鼈兲幱谔囟ǖ恼?、?guī)劃、經(jīng)濟(jì)、地理和歷史背景中。JDMM試圖通過利用從廣泛的學(xué)科方法中汲取的知識來研究目的地，從而對目的地營銷和管理形成一個強(qiáng)有力的理論理解。它力求促進(jìn)該領(lǐng)域的關(guān)鍵發(fā)展，擴(kuò)大該領(lǐng)域的知識前沿，并為交流意見提供一個國際論壇。因此，JDMM的目標(biāo)是發(fā)布最新的、高質(zhì)量的、原創(chuàng)的研究論文和評論。因此，《華爾街日報》渴望充滿活力、引人入勝、平易近人，同時又兼具綜合性和挑戰(zhàn)性。那些涉及市場營銷和管理、經(jīng)濟(jì)發(fā)展和規(guī)劃、地理、社會學(xué)、心理學(xué)、人類學(xué)、零售業(yè)、政策制定和旅游目的地公共管理等跨學(xué)科方法的人將會特別感興趣。

The Journal of Destination Marketing & Management (JDMM) aims to be the leading international journal for the study of tourist destinations by providing a critical understanding of all aspects of their marketing and management, as they are situated in their particular policy, planning, economic, geographical and historical contexts.JDMM seeks to develop a robust theoretical understanding of destination marketing and management by harnessing knowledge drawn from the full breadth of disciplinary approaches to the study of destinations. It seeks to foster a critical development of the domain, expand the frontiers of knowledge in the field and provide an international forum for the exchange of ideas.The objective of JDMM is therefore to publish up-to-date, high-quality, original research papers and reviews. As such, the journal aspires to be vibrant, engaging and accessible, yet at the same time integrative and challenging. Those involved in the interdisciplinary approach of marketing and management, economic development and planning, geography, sociology, psychology, anthropology, retailing, policy making and public administration of tourist destinations will find the journal of particular interest.